"Intention is all there is. The work is just a reminder".
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About

b. 1986, HK.

KRISHNAPRIYA (KP) DUTTA GUPTA
Visual Designer /

+1.408.643.2032
krishnapriyadg@gmail.com
krishnapriydesign.com

 
Design goes beyond simple aesthetics; it holds a deeper significance. It has the ability to tackle challenges, evoke emotions, and improve functionality. Thus, every design choice ought to be made with clear intent. The final outcome stands as a reflection of that purpose.

Hello, I'm KP, a designer with over a decade of experience in crafting visual experiences. My goal is to elevate visual design, nurture a fitting product personality, and establish an efficient design system rooted in a strong design strategy.

My journey at Google and IDEO helped me sharpen my leadership abilities and deepen my knowledge of UX/UI design, communication design, branding, and art direction. I strongly believe in the power of collaboration, and I've successfully guided teams to create impactful designs that resonate with audiences. With a keen eye for detail, I value constructive feedback, as I see personal and professional growth as vital in our field. My experience in managing design projects has equipped me with patience and flexibility.

I started my career as an Art Director in India’s advertising sector before becoming a Creative Director at Ogilvy, where I led brand campaigns for well-known clients like KFC and Vodafone. My strengths in project management and teamwork allow me to adapt to shifting circumstances and find effective solutions as projects evolve.